Real estate was built on
information asymmetry.

The people who win aren't smarter — they're faster. They see data others don't. HeadsUp was born from this truth.

Our Story

HeadsUp started in 2025 when our founding team - real estate investors and AR engineers - got tired of the clunky workflow of toggling between Zillow, CrimeGrade, and spreadsheets while driving through neighborhoods.

We asked a simple question: What if all the data you need was just... visible?

Today, HeadsUp is the world's first augmented reality tool purpose-built for smarter real estate decisions. Point your phone - or your Meta Ray-Ban glasses - at any property and instantly see crime data, rental yield estimates, ownership history, and more.

We're backed by a community of 4,000+ forward-thinking users and growing every day.

The market opportunity

$562B

Total Addressable Market for PropTech globally

4,200+

Users on our waitlist

2s

Average lookup time per property

Join us

We're building the future of property intelligence. If that excites you, we want you on the team.

Get in Touch